Reducing web page load times is our core business, but our optimization engine can do so much more! Let’s see how Fasterize can help you automate the application of SEO best practices, thanks to Edge SEO.
From FEO to SEO
Inspired by Edge Computing, Edge SEO refers to all the SEO optimizations performed automatically on a CDN to improve your SEO, all without touching your source code.
The SEO best practices you need to apply can be tedious to implement, and some may be inaccessible if you don’t have a handle on the back office or your technical stack. So how do you go about it? Delegate the task to your CDN!
Asour Front-End Optimization (FEO) solution functions precisely like a CDN, we’ve taken the opportunity to develop a number of features that make it easier to automate the application of SEO best practices. They are designed to save you time, but also to enable you to bypass the limitations you may encounter in administering certain aspects of your site.
Fasterize SEO features
Modification of robots.txt file
The robots.txt filetells Googlebot what it should and shouldn’t crawl among your pages and files. It doesn’t prevent indexing, but it does help avoid query overload. Some platforms or CMS don’t allow access to this file, or simply don’t generate it, and Fasterize can take over to help you guide the search engine robots in all circumstances.
Retrieving logs and sending them to analyzers
If you use analyzers like OnCrawl or Botify to monitor the behavior of the robots crawling your site, Fasterize lets you automate the retrieval and sending of logs in JSON or Apache format.
Great potential for development
We’re also working on new functionalities that we intend to integrate into our existing range. If you have any queries or SEO issues, we’d be delighted to hear from you and help you shape our roadmap!
Here’s an overview of what we’re currently working on:
Content injection in HTML code
What if you don’t have control over the administration of all or part of your back-office, whether for technical or practical reasons? We’re planning a feature that allows you to inject content directly from our platform (text, directives for bots…):
- Follow / Nofollow tags
- Canonical tag
- H1 tags
- Meta tags (Title, Description…)
- Modification of JSON + LD Schema
- Modification of a page’s data layer…
Hreflang generation
Is your site multilingual? You need to manage hreflang tags so that the right version of your pages appears in the SERPs according to the user’s location. The level of granularity can go as far as displaying different versions in English for users located in the United Kingdom or the United States, in Spanish for users located in Spain or one of the Latin American countries…
Fasterize will automatically generate these tags for you, guaranteeing optimal relevance in search results.
Redirect management
You’ve migrated your site to HTTPS, but have you thought about redirects? Different solutions exist, depending on your technical environment. If you don’t take action, you run the risk of unwittingly creating duplicates. To save you time, Fasterize automatically manages HTTP to HTTPS redirects – and more broadly, any redirect (by choosing its redirect code!).
Image filename enrichment
If you’re concerned with SEO, you’ll be aware of the importance of imagenaming . But unless you’ve set up processes that are as precise as they are rigid, and especially when different contributors feed a site, there’s a good chance that your images aren’t all named correctly to be properly referenced. This is a potentially titanic task for a site that contains a lot of media. So to help you enrich image names, we’re working on the possibility of automating this action according to the semantic context of the page, so that everything can be done on the fly by defining a renaming strategy; initially, you’ll soon be able to manage your renaming manually via Fasterize.
Automating internal linking
If you’re using an SEO plug-in, or if you’re familiar with the basics of good practice, you know that a page properly designed for SEO must contain internal links. But how do you manage internal links on a site containing hundreds or thousands of pages? Or on a site that regularly publishes new content? We’re also working on a feature to automate this task.
If you’re curious about all the other features of our SaaS,
and find out how they can help you improve your loading times
for a better UX, but also boost your conversion rates:
