The loading time of a site is one of the most important criteria for a good user experience. Take the test for yourself: how long can you wait for a web page to be loaded?
Why you should have a Mobile First website
Is your site Mobile First? You have certainly already experienced this: the speed of the pages varies depending on the browsing conditions. On a recent desktop computer, they are displayed faster than on an entry-level 3G mobile. How to explain this phenomenon and how to improve your performance? For your UX, SEO, and conversion rates, let’s see why it’s essential – but also more difficult – to speed up a mobile website. And let’s also see why you have to work hard for a fast site on mobile, to satisfy your users and Google.
“Slow to load” : the new Google experimentation
Slow to load
Just a few weeks after the “Red Slow Label”, Google seems to try a new way to point out a slow website when you make mobile research: a “Slow to load” exclamation.
In fact, a user wrote on his blog that he was searching for a video (Jurassic World trailer) when he saw the note “Slow to load”: Continue reading “Slow to load” : the new Google experimentation
Fasterize on the road to HTTP/2!
In 2009, Google unveiled its SPDY project: a new protocol to reduce web page loading time by optimizing files transfers and ordering them according to their priority. With this new protocol, files are sent in a single connection (known as multiplexing).
SPDY was used as basis for the HTTP/2 specifications that were released this month (on February 18). Continue reading Fasterize on the road to HTTP/2!